Meet the

DrumFIT® Team

  • Meet DrumFIT member Danielle Sherbo

    Danielle Sherbo

    President and CEO - Austin, TX

    Danielle is an accomplished entrepreneur with over 14 years experience in business development. In 2013, Danielle became President and CEO of DrumFIT and took it from a regional to an international company with 11X revenue growth in first 3 years. Major changes included converting DrumFIT's mostly service based revenue to an EdTech company with a SaaS delivery model for online curriculum planning software. Before joining DrumFIT, Danielle was a business consultant and built and successfully exited several businesses, including a disruptive e-commerce start-up. She holds a BA from Simon Fraser University in Vancouver, BC and now resides in Austin, TX where she spends most of her free time on Lake Austin wake-surfing and wake-boarding with her husband, four kids and dog.

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  • Meet DrumFIT member Michelle Samford

    Michelle Samford

    Education Sales Specialist - Austin, TX

    As the Education Sales Specialist, Michelle is the rookie on this all-star team!  With 15 years of successful teaching and instructional coach experience, Michelle brings her first-hand knowledge of what teachers are looking for when adding additional curriculum to their program. Michelle has over 6 years of sales experience with her in the EdTech industry.  She earned a BS in Education from Barry University in Miami Shores, Fl, while being a four-year member of the NCAA II powerhouse women’s soccer team.   Most of the time you can find Michelle cheering on her two boys on the soccer and football field, doing a home improvement project, or relaxing on a beach.

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  • Meet DrumFIT member Melissa Turcotte

    Melissa Turcotte

    Office and HR Manager - Waterloo, ON

    Melissa is the glue that binds us! As the DrumFIT HR and Canadian Office Manager, Melissa is the one that keeps everything and everyone running smoothly. If you’ve contacted DrumFIT, chances are you have spoken with Melissa on the phone. Melissa is the calm in the storm and as a mother of 4, I’m sure she’s used to the craziness!

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  • Meet DrumFIT member Alanna Schieck

    Alanna Schieck

    Program Director - Waterloo, ON

    Alanna has a long history with fitness and being active, from her competitive dance background to her university education in Therapeutic Recreation. She feeds off of the energy from those she is surrounded by and enjoys laughing. Growing up with four brothers, she is one tough cookie and loves a challenge!

    As DrumFIT's Program Director, Alanna oversees the production of the monthly online curriculum.  Each month Alanna enjoys working with our instructor crew to create new, fun routines guaranteed to make every participant develop a love of being active!  Alanna also oversees our Instructor Certification course and still be found in schools drumming with hundreds of smiling kids!

    There is nothing quite like the magic of DrumFIT!

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  • Meet DrumFIT member AJ Coghill

    AJ Coghill

    Media Manager - Waterloo, ON

    As the Media Manager at DrumFIT, AJ is the magic behind our amazing videos, social media, and is also our DrumFIT Podcast Host!  Be sure to listen to AJ's assortment of interesting and informative guests on our DrumFIT Podcast channel.  AJ lives with his beautiful wife, Jody, in Ontario.  They spend their days starring in their own vlog and seeking out daily adventures and good coffee! 

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